Netlify is a close sibling to Vercel for hosting an exported Framer site, with a slightly different setup flow worth knowing if you're choosing between them.
Static HTML export
This is Netlify's most natural fit — it was built around static sites long before either platform supported serverless functions well.
- Drag-and-drop your exported project folder directly onto Netlify's dashboard, or connect it via Git for auto-deploys on every push.
- No build command needed for pure static HTML — set "Publish directory" to the folder root (or wherever your exported
index.htmllives). - Add your custom domain under Site Settings → Domain management, update your DNS records as instructed.
Next.js export
Netlify supports Next.js via its own adapter (@netlify/plugin-nextjs), auto-detected for most standard App Router projects:
- Connect your GitHub repo.
- Netlify should auto-detect the framework and set the build command to
next build. Verify it did — occasionally a nonstandard project structure needs the build command set manually. - Domain setup works the same as the static case.
Vercel vs Netlify for this specific use case
Functionally, both are excellent, free-tier-friendly choices and the difference rarely matters for a converted Framer site. A few genuinely practical distinctions:
- Next.js-specific features (image optimization, some newer App Router capabilities) are natively first-party on Vercel, since Vercel builds Next.js. Netlify's adapter covers the common cases well but occasionally lags a version behind on brand-new features.
- Static HTML deploys are arguably even more frictionless on Netlify's classic drag-and-drop flow if you're not using Git at all.
- Pricing is comparable at the free/hobby tier for a typical marketing or portfolio site — check current limits if you expect meaningful traffic.
For most people converting a single Framer site, either works with no meaningful downside — pick whichever platform you're already more comfortable with, or whichever your converter's one-click deploy already integrates with.